Image source: Startuptalky Dove's Revolutionary Marketing Strategies When considering a soap brand, terms like 'avant-garde,' 'ahead of its time,' and 'disruptor' likely don't come to mind. However, Dove has completely transformed our perception of how a common household product can be branded and advertised. Launched in 1957 as a functional soap brand, Dove's digital marketing campaigns have propelled it to become a formidable force in the beauty industry. With an expanded